iness trade  is  the  professional personcess  of  planning  and  executing  the  planion,  pricing,  promotion  and  distribution  of  ideas,  goods  and  obligation  to  create  ex spays  that  satisfy  individual  and  organizational  objectives.  marketing  is  the  litigate  or  job  of  promoting  and  selling  products  or  services,  including  mart  motion  and  advertising. Role of Marketing. Strategic  role  of  marketing  goods  and  services.
-� A  commerce  aims  to  sell  more  of  its  product  through  marketing -� change magnitude  sales  ideally  translates  to  increased  revenue  +  pro@its -� professional@it  maximization  is  the  ultimate  goal  of  marketing -� A  marketing  plan  is  a  document  that  will  see  a  business  to  achieve  this  goal Case  hold:  coca plant  cola -� released  in  Australia  in  1938 -� WWII  in  the  Paci@ic  role  in  early  1940s  was  the  nervous impulse  needed  by  Australian  producers  of  coke -� Ads  were  @irst  aimed  at  aged  groups -� target  market  changed  to  teenagers  and  young  adults -� Post  war  pick up  increased  sales Interdependence  with  other  key  business  func tions. -� The  marketing  concept !  states  all  sections  of  the  business  are  regard  in  substantial  the  customer  while  achieving  the  business  goals -� Marketing  plan  should  be  integrated  into  all  aspects. Operations Finance. Marketing Human Resources -� Bondi  blond  marketed  their  beer  very  well...If you want to get a full essay, frame it on our website: OrderCustomPaper.com
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